OBSOLETE
Short essays on the assumptions going quietly obsolete inside businesses — and how to read the interval before it closes.
For fifty years, enterprise software assumed people do the work and systems record it. That assumption is going obsolete right now — and most organizations are still budgeting as if it isn’t.
The ordinary, unremarkable signs that a shift is already underway — reduced seats, silent prospects, the competitor nobody names — and why they are so easy to ignore.
Why the belief a business is most confident about is usually the one the market is quietly pricing out — and how to read the interval before it closes.